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Frontera Honored with Industry Award for Retail Analytics

Original post on AirTight’s blog:


AirTight’s Wi-Fi project for Roosevelt’s at 7 restaurant, deployed by AirTight partner Frontera Consulting, won in the category of Most Innovative Cloud Customer Deployment at the Cloudys award ceremony in New Orleans. The award program is managed by Channel Partners, a resource for indirect sales channels offering IT and telecom solutions.

The deployment delivers big company capabilities made easy for a family-owned restaurant whose staff and owners are not experts in IT, security or marketing. Using visitor analytics provided by the AirTight system, the restaurant was able to encourage longer stays and to provide special promotions to draw in patrons on slow nights. The result was a 10% month over month increase in visitors staying longer. This translated to a run rate of $60,000 per year of additional profit at a single restaurant location.

Great things are happening! Congrats @scrapecorp @gofrontera & our partner @Airtight! #CPEXPO

For an easy-to-budget monthly fee, Frontera Consulting delivered a 5-in-1 AirTight-based solution including cloud-managed Wi-Fi, wireless intrusion prevention, automated PCI (payment card industry) compliance reports, presence analytics and demographics information for visitors who opt into Wi-Fi via social logins.

Frontera developed an innovative cloud-based application called Scrape which allows the restaurant to take the AirTight solution even further. The app takes opt-in social media information collected by the AirTight social Wi-Fi and uses it to compile individual guest preferences. The result is playback of favorite music and videos that match, in real time, the known likes of customers who are at that location at that exact moment.

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